Privacy Policy for TowParts.com
Effective Date: 10-24-2024
At TowParts.com, we are committed to protecting your privacy and ensuring that your personal information is handled securely and responsibly. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website or make a purchase.
1. Information We Collect
Personal Information
• Contact Details: Name, email address, mailing address, and phone number.
• Payment Information: Credit/debit card numbers and billing addresses.
• Account Information: Username and password when you create an account.
Non-Personal Information
• Technical Data: IP address, browser type, operating system, and device information.
• Usage Data: Pages viewed, links clicked, and other browsing activities.
• Cookies and Similar Technologies: To enhance your experience and gather analytical data.
2. How We Use Your Information
• Order Processing: To process transactions and deliver products or services.
• Customer Support: To respond to inquiries, requests, or complaints.
• Personalization: To tailor content and product offerings to your interests.
• Marketing Communications: To send promotional materials, special offers, and updates (with your consent).
• Improvement of Services: To analyze data and improve our website and services.
3. Information Sharing and Disclosure
• Service Providers: We may share your information with trusted third parties who assist in operating our website, conducting our business, or servicing you (e.g., payment processors, shipping companies), under confidentiality agreements.
• Legal Obligations: We may disclose your information if required by law or in response to valid legal processes.
• Business Transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
• Enhance User Experience: Remember your preferences and settings.
• Analytics: Understand how users interact with our website to improve functionality.
• Marketing: Deliver targeted advertisements based on your interests.
You can manage your cookie preferences through your browser settings.
5. Data Security
We implement a variety of security measures to protect your personal information:
• Encryption: Sensitive data (like payment information) is encrypted during transmission.
• Access Controls: Personal data is stored on secure servers accessible only by authorized personnel.
• Regular Monitoring: We regularly update and monitor our security protocols to prevent unauthorized access.
6. Third-Party Links
Our website may contain links to external sites not operated by us. We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies.
7. Children’s Privacy
TowParts.com does not knowingly collect personal information from individuals under the age of 13. If we become aware that we have collected such information, we will take steps to delete it promptly.
8. Your Choices and Rights
• Opt-Out: You may opt out of receiving marketing emails by following the unsubscribe link in the email.
• Access and Correction: You can access and update your personal information by logging into your account.
• Data Deletion: You may request the deletion of your personal data by contacting us.
9. International Users
If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located.
10. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. Changes will be effective immediately upon posting on this page, with an updated effective date.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
By using TowParts.com, you consent to the terms outlined in this Privacy Policy.
